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My Digital Farmer | Marketing Strategies for Farmers

Jan 31, 2024

January 31, 2024

In today's episode, you're going to hear from a flower farmer who used the "early bird launch sales method" to help her presell 60% of next summer's subscriptions in just 7 days. Megan reached out to me a few weeks after her promotion campaign ended to say, "It worked!!!" (Multiple exclamation points)....

Jan 24, 2024

Farm website updates.

Ugh. If you're like most farmers, you cringe at the thought of working on your website. It feels overwhelming, time consuming and ultra confusing. What do you say? How do you set it up technically?  How do you even get started?!

In today's episode, I interview an actual website designer who works...

Jan 17, 2024

I'm willing to bet that if you're in business, you have some big dreams and goals you want to hit. How do you make sure you reach them? Over the last 3 years especially, I've made some pretty incredible things happen. One day this past year, I was reflecting on the art of "manifesting big things." I decided to catalog a...

Jan 10, 2024

January 10, 2024

Today we do one of my favorite things: we interview a farmer and audit their sales funnel.

In today's episode, you'll hear from Adam Henson of Shady Brook Farm. Adam joined my Accelerator program this fall to build out his email nurture sequence and sales sequence for his meat sales. As you listen, I...

Jan 3, 2024

How do you make more money in your farm business?

Answer: make more offers.

In our early years as a CSA farm, we struggled to increase revenue because we only had the one thing to sell: our 18-week CSA membership. That's it! Once you paid for that, you weren't asked to buy anything again until the next year, when we...