Jun 26, 2024
I still remember the first day of our first week of CSA this season.
It felt electric! I woke up with so much excitement. I had a big to-do list, and not enough time. But I was excited to get started.
My crew was out harvesting super early that morning, and with so many different things to harvest, I had a chance to...
Jun 19, 2024
Today's episode is inspired by an email I received from a farmer and podcast subscriber. It was a question about how many emails to send each week when you have different segments of audiences?
This farmer has three different "groups" of clients -- the 2024 CSA buyers, the 2023 CSA buyers who still haven't renewed, and...
Jun 12, 2024
This podcast is for all of you who go to farmer's markets!!
Do you want to walk away from the market feeling like you did everything you could to maximize sales that day?
Here's a fact: You're going to sell more at the farmer's market if you do a little bit of preparation in the sales strategy department.
In this...
Jun 5, 2024
This episode is PART TWO of a series all about "ways to use coupon codes in your online store."
If you have an online store, these are a great way to entice your customers to come on over and buy. I also love that i can run a report of my coupon codes and see how they performed. This gives me the ability to TAG clients...
Jun 3, 2024
A few days ago, I had a spontaneous idea...
I needed to set up my coupon codes in my e-commerce store. (Local Line recently announced that they were adding coupon codes as a free feature to the platform).
But I was dragging my feet to get it done.
"I know!" I said. "I'll create a challenge for farmers. That will make...