Aug 28, 2024
So you're creating videos in your farm marketing. Wonderful! Now how do you get the most mileage out of them? If you're like most businesses, you spend a lot of time making the video, recording it, posting it, and then it falls into the black hole -- never to be seen again.
But what if you could re-purpose that content...
Aug 21, 2024
Are you doing video in your farm marketing? If not... why not?!
Video is my go-to content creation method. Perhaps it's because I'm a natural public speaker, but I find it to be the easiest and fastest way to communicate with my leads and customers. It's also the best way to build connection and trust, to grease the...
Aug 14, 2024
Today we're talking scaling.
I've always wondered "What does an established farm do differently than a beginner farm --when it comes to marketing and sales?"
If you could break up the development of a farm business into stages, what would be the key identifiers? How do those business owners practice business...
Aug 7, 2024
A few weeks ago, I drove my two boys up to Oshkosh, Wisconsin, for their annual weeklong Air Show.
The EAA Venture Air Show in Oshkosh is the largest air show in the world, and for seven days, it also becomes the busiest airport in the world. Hundreds of thousands of people visit this air show every year.
We first...