Sep 27, 2023
How many times does your call to action show up on your website home page? (or anywhere on your website?!...)
Today I'm going to challenge you to go count.
And if you've only got 1-2 on your home page, I want you to DOUBLE it (at least).
In today's episode, I talk through why repetition of this CTA button is so important for conversions. I also share some best practices for how to design (and write copy for) that button.
It's a simple, quick tip that you can execute on in under 10 minutes! Try it and see if it changes anything.
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