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My Digital Farmer | Marketing Strategies for Farmers

Mar 1, 2023

This winter, I decided I wanted to learn how to speak Spanish. I subscribed to the language app called Duolingo, and every day, I get a new lesson that builds on the last. They started with the basics like "how to say hello." Then I learned how to introduce myself to someone and tell them where I was from. Now I'm...


Feb 15, 2023

Do you struggle with asking people to buy your product because you're afraid of coming off as too sales-y?

If so, you are not alone. I used to have it really bad. I worried about getting the "no." I would make it mean something really negative about ME in my head. "I'm not good enough. No one will buy this. You're an...


Feb 8, 2023

Have you ever wanted to build your own butcher shop in your local area -- to vertically integrate your business and stop the meat processing bottlenecks? Liz Brownlee of Nightfall Farm did. But she wasn't sure if it was financially viable. So what did she do?

She wrote a SARE grant for a feasibility study, got the...


Jan 25, 2023

Need help starting a vegetable CSA? Register for my free CSA webinar "The Three Mistakes Rookie CSA Farmers Make (And How to Avoid Them)" at www.mydigitalfarmer.com/masterclass

When you're a brand-new farm business, it's hard to break into the market. You can't just throw your product onto a website and hope people will...


Dec 14, 2022

Ever wonder how to incorporate text messaging into your farm business? This question comes up a LOT from farmers who are trying to find a way to attract new clients AND get them to buy from their store on a regular basis. With open rates of text messages being so high, an SMS app can be a great investment for your...