Nov 24, 2021
So what is it that makes a CSA member stick? Is it having a high quality product? Or is there something more? In today's episode, I let you peek in on an interview I have with one of my "ideal" CSA customers. I try to understand what drives him to be so loyal to my CSA. We unpack the meaning of community and belonging,...
Nov 17, 2021
How do you increase your profit as a business? Hint: it's NOT getting more customers. In this podcast, I share the breakthrough principle that helped our business turn the corner a few years ago and start prioritizing our profits.
Nov 10, 2021
In mid-October, my family and I took a weekend vacation in Hocking Hills, where we participated in a zipline canopy tour. This entire customer experience was so impressive, that I wanted to document my experience from start to finish. I share 6 different elements of their sales funnel that made an impression on me. My...
Nov 3, 2021
As a farmer, are you prioritizing profits? Or something else? I've been wanting to talk about MONEY on my podcast for a LONG time. So I invited a fellow farmer and "book-keeping expert" Shelly Oswald onto the show to talk about the unique financial issues farmers deal with as entrepreneurs. We also talk about the topic...