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My Digital Farmer | Marketing Strategies for Farmers

Sep 28, 2022

What if there were a Farm Marketing "Bible" that spelled out all the best practices to help market to your customers online?

Farmers are expected to know everything about how to run a business - including sales and marketing. But knowing where to start can be overwhelming -- especially if you're not trained in this...


Sep 21, 2022

What is the secret behind my CSA's incredibly loyal fan base? How are we scoring a 93% retention rate every year?

What if it's not about the vegetables?

In today's episode, I interview my MVP, Cadie Jardin. Cadie is a member of my farm team. We call her our "CSA Coach," and her job is to make sure my CSA members...


Sep 14, 2022

Somebody buys your product. Then what happens?... 

Many business owners think that the work of sales and marketing is now over. The customer bought the product, and now we're done.

Wrong.

In today's episode, I talk about the VERY important phase of the sales process called "product fulfillment." I share lots of examples...


Sep 7, 2022

Before your potential new client decides to buy your stuff, they're looking for ONE thing...

Proof.

You need to show that you're the real deal -- your product delivers results! Customers often don't even realize they're looking for this, but they are.

That's why it's important for you to build these...