Jan 25, 2023
Need help starting a vegetable CSA? Register for my free CSA webinar "The Three Mistakes Rookie CSA Farmers Make (And How to Avoid Them)" at www.mydigitalfarmer.com/masterclass
When you're a brand-new farm business, it's hard to break into the market. You can't just throw your product onto a website and hope people will...
Jan 18, 2023
A website header is the first thing that visitors see when they visit a site, and it appears on every page of the site.
How does yours look?
I liken the header to the front page of a newspaper. Customers will make split-second decisions about whether to keep researching your business, based on the information in your...
Jan 11, 2023
Fresh cut flowers and meat? It's an interesting product mix for a farm business! In today's episode, I introduce you to Farmer Anna Hankins of Over the Moon Flowers, who shares how she targets these two distinct buyers into her sales funnel, and gets them to buy. We cover what marketing channel gives her the most punch,...
Jan 4, 2023
With all the ideas you hear from this podcast and other marketing gurus, you may be feeling overwhelmed as you try to find time to build your own marketing system. You might be thinking: "There's no way I can do that!"
If you're not careful, you can easily start to feel like a failure when your strategy seems...