Dec 17, 2025
Every December, I love to pull out something fun, festive, and just a little bit cheeky to celebrate the season… and this year, we’re doing it farm-style.
Today’s episode is a playful spin on the classic song The 12 Days of Christmas — but instead of partridges and pear trees, we’re singing our way through 12...
Dec 10, 2025
When I first started teaching farm marketing, I noticed something right away: most farmers weren’t struggling because they were “bad at marketing” — they were struggling because they had never been taught how to do it. They were winging it, trying to piece things together from YouTube videos and Instagram posts,...
Dec 3, 2025
In this week’s episode, I sit down with Farm Marketing School member Patty Kloft of Lonely Lane Farms in Oregon — a long-established, family-run operation producing grass-fed beef, pork, lamb, and goat. Patty’s story is one of evolution: from a wholesale-focused farm to a thriving direct-to-consumer and retail...
Nov 19, 2025
What would it feel like to generate $250,000 in revenue from your farm in just one week?
In this episode, I take you behind the scenes of our biggest—and most important—promotion of the year: our CSA Early Bird Renewal Campaign.
We just wrapped up the 2026
launch, and the numbers are in:
➡️ 265 shares sold in 7...
Nov 14, 2025
Thanksgiving is right around the corner, and you might be thinking, “It’s too late to pull off a holiday promo.”
But guess what? It’s not.
This time of year, your customers are already in buying mode -- planning meals, prepping for gatherings, and looking for unique local gifts. Which means there’s money...