Jun 24, 2026
What happens when you launch an offer that seems like a no-brainer... and nobody buys it?
In this episode, you'll listen in on a real Farm Marketing School coaching call with Lexi from Pigasus Meats. Lexi came to the call frustrated because their Simple Supper Box subscription had only attracted one customer after...
Jun 17, 2026
I got this podcast episode idea in the middle of Aldi.
Seriously.
I was walking down the grocery aisle when a sign stopped me in my tracks. It said:
"Shop Aldi First."
And I remember thinking: "Dang. That's good."
Buried inside that simple phrase was a powerful marketing lesson that applies to almost every...
Jun 10, 2026
What if the fastest way to grow your farm business wasn’t finding more customers… but finding the people who already HAVE your customers’ attention?
In this episode, I’m introducing the concept of the “Dream 25 List” -- a simplified version of the famous Dream 100 marketing strategy -- and showing farmers...
Jun 3, 2026
In this episode, I sit down with Krista Barzen-Hansen of Thirsty Fruit Farm (one of my students from Farm Marketing School!) to break down how her farm marketing has evolved and strengthened over the past year.
In this farm marketing case study, we unpack: