Mar 23, 2022
In this episode, I interview CSA farmer Tessa DeMaster from Willowhaven Farm. I've been watching Tessa for the last 3 years, as she's slowly built her marketing strategy layer by layer.
Today, she shares her story of how she's learned to simplify her marketing -- everything from the flagship product to her messaging. We even talk through what she's found to be the 2 most valuable pieces of her marketing strategy each week.
I also want you to check out her website. It's a great template to work from, if you're trying to build your messaging elements for a Choice CSA farm. www.WillowHavenFarmPA.com
We talk through her sales funnel, her two awesome lead magnets, her Foster a Chick program, Pizza Nigths, and her top marketing a-ha moments.
So many gems in this podcast!